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Help Support your Local Fashion-Forward Businesses at The Village Shops!

One thing proves true, Covid-19 has shed light on the deep appreciation locals and tourists have for the usual everyday activities surrounding the Naples community. As soon as Naples returns to normal, there is no doubt that the beaches will be filled, restaurant reservations will be made, shopping bags will pile up, boats cruising, stadiums packed, and the many local events will have full attendance.

Until then, the best way to remain positive is to find something to look forward to. Calling all ladies…today we are talking women’s fashions at The Village Shops! If you’re looking for the perfect outfit to debut when this is all over or just want to support your favorite local business, The Village Shops retailers are working hard to continue to provide you with the latest trends and styles without leaving your home.

The Village retailers are implemening safe and creative new ways to shop including social media sales links, FaceTime and Zoom “fashion shows”, delivery services, and more. Showing your support is as simple as online, over the phone, or email shopping, purchasing gift cards, writing positive reviews online, liking, commenting, or sharing retailer social media postings, and more.

See below for more information on The Village Shops locally owned women’s fashion retailers and the extra measures they are taking to keep your closet stocked with the latest fashions.

BU Club

The BU – be you, be yourself – Club is about you! Celebrating your own uniqueness, sense of self, and style. BU Club Owners, Raimonda Childress and Ivett Slade, have travelled to Paris, Milan, London, Vilnius, Venice, and New York, to visit, meet, and buy from fashion artists to bring the latest and greatest fashions to The Village Shops in both quality and design. BU Club is currently operating through their online website Also, be sure to visit their Facebook and Instagram pages to shop all the latest fashions.

Casanova Boutique

Fashion meets uncompromising standards of quality at Casanova Boutique! Casanova Boutique is a luxury women’s fashion boutique introducing cutting-edge brands of apparel and accessories from Italy, France, Australia, and other areas around the globe. Casanova offers top-of-the-line fashions from designers such as Carlos Marrero, AndrèMaurice, Samantha Eng, Oscalito, and more. Follow Casanova Boutique on Facebook and Instagram for information on new arrivals and contact the boutique by emailing [email protected]

Diane’s Fine Fashions

Diane’s Fine Fashions carries trendy, yet classic, fashion staples including a wide assortment of women’s dresses, tops, sweaters, slacks, and skirts as well as fashionable accessories such as handbags, belts, scarves, and jewelry that perfectly compliment any outfit. During this time, Diane’s is checking phone voicemails. Call 239-213-4202 for purchase inquiries.

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H.T. Chittum & Co.

Since 1995, H.T. Chittum & Co. has been the one stop shop for women’s casual clothing, resortwear and accessories. When you shop at H.T. Chittum, you find timeless fashions for women and they carry established designer names including Lulu-B, Tribal, Slim-sation, and more. H.T. Chittum & Co. is readily available to assist you with any shopping needs by calling 239-200-8741, visiting their website at, or viewing their Facebook page.

J&K Collections

J&K Collections is the go-to women’s boutique in The Village Shops when looking for fashionable resort wear and accessories to match. J&K carries an endless collection of colorful and breathable organic linen dresses, tunics, jackets, and more. The boutique also carries additional women’s fashion in popular name brands such as Nic and Zoe, Lilla P., and Finley. In addition, J&K Collections is home to a large collection of Naples’ local, Jennifer Landis’, unique and exquisite jewelry. During this time, J&K Collections will be closely monitoring their answering machine when leaving a message at 239-262-4040.

Lux Boutique

Lux Boutique is a highly sought after contemporary store that embodies the modern lifestyle of women with a love for fashion. At Lux, you are sure to find a perfect mix of unique, trendy, and contemporary clothing that will keep you up-to-date on current styles and uniquely you at the same time. Lux evokes individuality and expression of style through its bold patterns and colorful clothing options and provides comfort through its selection of top quality materials. Lux Boutique has a full online website to shop from featuring clothing, accessories, beauty, health & wellness, and items for the home among more! Lux Boutique is offering 50% off all clothing on their website, using code Sale50 at checkout. Be sure to also visit their website “Sale” page.

Monkee’s of Naples

Monkee’s of Naples is guaranteed to brighten your closet and mood with their bright colored clothing and fun pops of patterns. Monkee’s is unique in that it isn’t just another clothing or shoe store, they also offer a number of gifts and accessories making them a one stop shop. Monkee’s of Naples is working hard to post all their latest styles on Facebook and Instagram. Shop their vibrant, beautiful outfits on social media 24/7 and through their website at with free shipping on all orders.


Panache is a fashion favorite at The Village Shops due to the boutique’s fun and fabulous assortment, putting that extra ‘prep’ in your step. A walk through the store brightens any shopper’s day as the shelves get more and more colorful and the patterns pop. Shop the well-known brands including Brighton, Southern Tide, Tori Richard, Hatley, and more! For shopping inquiries, text or call 239-649-0996, or email [email protected]. Panache is in the process of launching their website ( to provide an additional shopping outlet and will be posting fabulous styles on their Instagram page.

Simply Natural

Simply Natural features smart casual clothing for the Florida lifestyle including brand names such as Joes, DL 1961, AG Denim, Free People, Bailey 44, Susana Monaco and many more. Call the store for shopping and sales inquiries at 239-643-5571.

The b. Store

The b. store is all about bringing color back into your wardrobe. The bold, bright, and beautiful clothing inspires you to look as great as you feel. With carefully curated collections such as dresses, skirts, rompers, and lightweight tops, the b. store has everything a Naples fashionista needs. Fill up your online shopping cart on The b. Store website at Checkout and have your stylish order shipped directly to your doorstep.

Whispers of Naples

Whispers of Naples’ focus is on California chic casuals. Clothing made from fabrics that are heaven to touch!  The boutique features LA designers… Bella Dahl, Fifteen Twenty, Maven West, Fidelity Denim… plus organic blends from dip dye artists Annie Turbin and Electric & Rose. Classic sweaters are featured from Margaret O’Leary.  European designers make a splash with Elisa Cavaletti and Majestic Filatures.Artisan jewelry is presented from around the globe! Whispers of Naples is adding new styles to their Facebook and Instagram pages for your shopping pleasure and will be shipping out products via UPS!


Since 1990, Wildflower has served as a fashion forward boutique introducing the finest fashions to The Village Shops – upscale, casually chic sportswear, elegant and special occasion women’s fashions. Wildflower is offering many shopping options from the comfort of your own home – at home shopping via FaceTime, Zoom, or Skype, home delivery options, as well as FedEx shipping. For more information email [email protected] or visit their website at